Can Video Analytics Solutions Actually Save You Time and Money?

This research was independently conducted by Omdia and commissioned by BriefCam. You can access the full ROI of Video Analytics report here.

When considering an investment in video analytics two questions always make it to the table: “Are video analytics worth the investment?” and “When will I see a return on my investment?”

At BriefCam, we know our VIDEO SYNOPSIS® technology saves organizations valuable investigation time and resources, but in general, it isn’t easy to answer these questions with quantifiable data. So, we decided to go straight to the source to better learn about the ROI that video analytics users — from diverse providers across our industry — experience upon implementation. With the help of Omdia, as a trusted third-party research firm, we did just that.

“According to a survey of 140 end users of video analytics solutions across North America and Europe, over 85% stated that they achieved a ROI from their video analytics solution investment within one year. In North America, almost nine in ten respondents achieved ROI within this time frame.”

An overwhelming majority of organizations experience a return on their investment within the first year! These users also shared insights into where they saw the greatest impact of video analytics.

Curious where they saw the greatest impact and how it translated into ROI?