Perspectives

Introducing BriefCam Blogger,
Greg Baldauf

Greg Baldauf, VP Strategic Alliances

Hi, my name is Greg Baldauf. I joined BriefCam in early 2015 as VP Strategic Alliances, to bring the disruptive power and value of Video Synopsis® to the connected home and SMB markets.

When my peers tell me I’m a thought leader and change agent, I take it as the best compliment. Personally, I have a mission to significantly affect how people live their lives using connected technology, and I’m passionate about developing new markets and verticals, while creating the partnerships necessary to enable a connected lifestyle.

Those who know me well – and I’ve been working in these markets for a long time now – also know why I’m so passionate about leveraging the cloud to bring innovative, disruptive solutions to market in the Internet of Things (IoT) era.  Whether it’s key customer value propositions, the development of strategic partnerships or vertical market relationships, I’ve seen what has and hasn’t worked operationally within the connected home space.

Joining BriefCam has allowed me to continue fulfilling both my personal and professional goals in these markets. Here’s why: We all live in an era of “fast food” information. And while we all know that IP cameras have become a critical element of the connected home/SMB market, our hectic lives never leave us time to actually review the video being recorded. Video Synopsis allows us to get the most out of all the video we record on home cameras in just a few minutes.  Finally, a technology that actually meets the connected home and SMB user needs.

Mark Twain said, “Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did. So, sail away from the safe harbor. Explore, dream and discover.” That’s just what I’m doing at BriefCam.

It’s exciting. The technology is groundbreaking. It’s going to give security dealers, service providers, and camera manufacturers the ability to add real value for homeowners and businesses. It will save consumers and small business owners’ time, and give them the value they thought they were getting by connecting to IP cameras in the first place.

In future posts, I look forward to sailing away together and exploring the waves created by the explosion of IoT and video data. I would also love for you to share your thoughts via our Facebook, Twitter, LinkedIn and You Tube accounts.